DOWNTOWN KAYOTO - HELLO WORLD


Beautifully woozy, Hello World sees Downtown stretching his harmonies over a multiplicity of genres. Failing to be bound by the conventions of modern music, the track starts off, for him, in typically introspective fashion, before exploding into a chain of jittering jungle breaks. The Hull native’s knack of exploring vivid narratives makes him an artist with serious replay value. On this single, he confesses to dysfunctional relationships leaving him in states of loneliness; crooning his inimitable wordplay over erratic drums.


Whereas, on previous tunes, Kayoto has looked overseas as his source of inspiration, this single possesses inherent inflections of British rave music. Homing in on the elliptical R&B styles of Frank Ocean has allowed him to progress as a song writer, but Hello World adds a notable flamboyancy to his discography that will be much appreciated by fans and critics alike.

Sporting an array of Arc’teryx jackets, the visuals encompass the conflicting feelings Kayoto articulates lyrically. Motion blurs, quick cuts and menacing strobe lights melt into such sporadicalness that you find it hard to re-enter the real world on first viewing.


If this is the direction Downtown is going down in his forthcoming material, we are completely here for it. Within such a vast sonic palette, he may have just found the sweet spot.




RAGZ ORIGINALE - NO DOUBT

CHUALA - ME AND CHU

REEK0 - GOOD DREAMS

KISH!, KABZ, BRANDO, JAYRITCHIE - WORK IT

DENZEL HIMSELF - MTV EP

DREYA MAC - KICK IT

JOHN GLACIER - SHLOH: Lost For Words

HOUSE OF PHARAOHS - DEGREES


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